Press release

japanese calendars Exhibition held at rawalpindi

Islamabad: 20th February 2013

The Embassy of Japan, in cooperation with the Rawalpindi Arts Council has organized the Japanese Calendars Exhibition 2013 at the Rawalpindi Arts Council from 20th February to 27th February, 2013. The exhibition was inaugurated on 20th February by H.E. Mr. Hiroshi Oe, Ambassador of Japan to Pakistan. The exhibition will remain open for the public from 21st February to 27th February, 2013 from 09:00 a.m. to 5:00 p.m.

The annual Japanese Calendars Exhibition is very popular among the people of Pakistan. This year, around 100 calendars have been displayed in the exhibition with the cooperation of Japan Calendars Association, Tokyo. These calendars show Japan’s traditional and contemporary arts, sports, automobiles, nature, cultural heritage and architecture. Since every calendar is a piece of art, the Japan Calendar Association has tried their best to attract viewers through different subjects and mediums. The exhibition not only gives a picture of the socio- cultural development of Japan spread over centuries, but also exhibits the aesthetic features of Japanese printing technology.

While speaking at the inaugural ceremony, Mr. Hiroshi Oe, Ambassador of Japan to Pakistan said that a variety of Japanese calendars have been put on display in this exhibition which represent the beauty as well as the true life image of Japan. The visitors will be able to see things Japanese in a way they would see them in Japan. Most of the calendars being displayed are made by private Japanese companies, and most of them are printed on recycled paper which is a fine example of Japan’s efforts to be eco-friendly, added the Ambassador.

Ambassador further said that Japanese companies work hard to be globally competitive through innovation, improvement, and by being environmentally conscious. They use innovation in their technology to preserve the environment. By doing so, they can enhance corporate image and, at the same time, satisfy their passion for improving the environment.

Ambassador Oe stressed that we must continue to work hard to promote cooperation and strengthen cultural ties between Japan and Pakistan in the future.

After the exhibition, all the calendars will be distributed to the lucky visitors through lottery by the Rawalpindi Arts Council. (End)